The 2 day camp will be a mix between "The Apprentice" meets "Dragons Den". The children will work in small business teams to come up with an exciting New Chocolate Brand in Camp 1. They will analyse market data, decide on a target audience, design a brand and product range, and deliver a marketing plan to drive sales. At the end of day 2, each team will pitch their business to the "Angel investors" to see who wins the Best Business Idea.